PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1301824
PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1301824
India Outdoor LED Display Market, By Technology ; By Display ; By Application ; By Mode of Sales ; By Region, Trend Analysis, Competitive Landscape & Forecast, 2019-2029
India Outdoor LED Display Market Set to Boom at Robust CAGR of 15.46% During 2023-2029
India outdoor LED display market is flourishing because of the growing advertising industry and declining LED display costs.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the India outdoor LED (light emitting diode) display market to expand at a CAGR of 15.46% during the forecast period between 2023 and 2029. Major growth drivers for the India outdoor LED display market include an increasing adoption of digital advertising and the shift from traditional static displays to dynamic and interactive LED displays. Advertisers are attracted to the attention-grabbing capabilities and versatility offered by outdoor LED displays. Also, the rapid urbanization and infrastructural development in India have created a demand for modern advertising and information dissemination methods. Outdoor LED displays cater to this need by providing a flexible and eye-catching medium to communicate with large audiences. The reduced prices of LED display technology and advancements in display quality have also played a vital role in market expansion. As the prices become more affordable, more businesses and organizations can invest in outdoor LED displays, leading to deepening market penetration. Several smart city initiatives are being implemented across India. One notable aspect of these initiatives is the implementation of smart street lighting, which is considered an excellent starting point, due to its potential for energy and operational cost savings. However, the high initial investment and limited display regulations are anticipated to restrain the overall market growth during the period in analysis.
India Outdoor LED Display Market - Overview:
The India outdoor LED display market refers to the industry segment that encompasses the manufacturing, distribution, and deployment of LED (light-emitting diode) display systems designed for outdoor applications. Outdoor LED displays are electronic display panels or screens that utilize LED technology to showcase dynamic and visually engaging content in various outdoor settings. These displays are commonly used for advertising, brand promotion, information dissemination, and entertainment purposes in public spaces, transportation hubs, sports stadiums, billboards, and other outdoor environments. The India outdoor LED display market involves the production of LED display modules, the development of control and management systems, as well as the integration and installation of complete LED display solutions for commercial, institutional, and public use. This market segment also includes related services such as maintenance, support, and content management for outdoor LED display installations. It is expected that the nation will experience a decline in energy consumption of approximately 15-32% by 2025 as a result of implementing LED lighting systems. This reduction in energy usage will be facilitated by the replacement of outdated process equipment and other devices, leading to additional cost savings in energy expenditures.
Impact of COVID-19 on India Outdoor LED Display Market
COVID-19 pandemic adversely affected the India outdoor LED display market. The restrictions imposed during lockdowns and social distancing measures had resulted in a decline in outdoor activities and a decrease in footfall in public spaces. Consequently, there was a reduced demand for outdoor advertising, leading to the postponement or cancellation of many planned campaigns and events. Disruptions in the supply chain and manufacturing slowdowns also affected the availability and delivery of LED display components. However, as the economy gradually recovered and restrictions were lifted, the market started showing signs of recovery with the resumption of outdoor advertising activities and increased investments in digital signage solutions.
India Outdoor LED Display Market - By Display:
Based on display, the India outdoor LED display market is divided into Monochrome Display, Tri-Color Display, and Full-Color Display segments. The full-color display segment is expected to dominate the market during the forecast period. A full-color display is an electronic billboard or sign comprising an array of light-emitting diodes that emit a wide range of hues. The advantage of a full-color display lies in its ability to render realistic and high-quality images, making it ideal for environments where visibility is critical, including those with indirect sunlight. However, full-color displays may incur higher costs and maintenance challenges compared to monochrome or tri-color displays. Meanwhile, the tri-color segment is expected to witness the fastest growth rate during the forecast period. Tri-color displays are commonly used in outdoor advertising, public education, and entertainment. They offer the advantage of producing vibrant and attention-grabbing images, making them well-suited for environments that require high visibility, even in direct sunlight. Nonetheless, tri-color displays may entail higher costs and maintenance complexities when compared to monochrome displays. Tri-color LEDs are typically employed as indicator lamps that indicate three different statuses or conditions.
Competitive Landscape:
Major players operating in the India outdoor LED display market include: Samsung Electronics, Sony Corporation, LG Electronics, Daktronics, Barco, Panasonic Corporation, Absen, Leyard, and Unilumin. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of India Outdoor LED Display Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in India Outdoor LED Display Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
Table of Contents
1. Research Framework
- 1.1. Research Objective
- 1.2. Product Overview
- 1.3. Market Segmentation
2. Executive Summary
3. India Outdoor LED Display Market Insights
- 3.1. Industry Value Chain Analysis
- 3.2. DROC Analysis
- 3.2.1. Growth Drivers
- 3.2.1.1. Growing advertising industry
- 3.2.1.2. Declining led display costs
- 3.2.2. Restraints
- 3.2.2.1. High initial investment
- 3.2.2.2. Limited display regulations
- 3.2.3. Opportunities
- 3.2.3.1. Digital transformation across various industries in India
- 3.2.3.2. Technological advancements
- 3.2.4. Challenges
- 3.2.4.1. Intense competition with several domestic and international players
- 3.2.4.2. Complex content management on these displays
- 3.2.1. Growth Drivers
- 3.3. Technology Advancements/Recent Developments
- 3.4. Regulatory Framework
- 3.5. Porter's Five Forces Analysis
- 3.5.1. Bargaining Power of Suppliers
- 3.5.2. Bargaining Power of Buyers
- 3.5.3. Threat of New Entrants
- 3.5.4. Threat of Substitutes
- 3.5.5. Intensity of Rivalry
4. India Outdoor LED Display Market Overview
- 4.1. Market Size & Forecast, 2019-2029
- 4.1.1. By Value (USD Million)
- 4.2. Market Share & Forecast
- 4.2.1. By Technology
- 4.2.1.1. Individually Mounted
- 4.2.1.2. Surface Mounted
- 4.2.2. By Display
- 4.2.2.1. Monochrome Display
- 4.2.2.2. Tri-Color Display
- 4.2.2.3. Full Color Display
- 4.2.3. By Application
- 4.2.3.1. Billboards
- 4.2.3.2. Video Walls
- 4.2.3.3. Perimeter LED Boards
- 4.2.3.4. LED Matrix Board
- 4.2.3.5. Traffic Lights
- 4.2.3.6. Others
- 4.2.4. By Mode of Sales
- 4.2.4.1. Offline
- 4.2.4.2. Online
- 4.2.5. By Region
- 4.2.5.1. North India
- 4.2.5.2. South India
- 4.2.5.3. East India
- 4.2.5.4. West India
- 4.2.1. By Technology
5. North India Outdoor LED Display Market
- 5.1. Market Size & Forecast, 2019-2029
- 5.1.1. By Value (USD Million)
- 5.2. Market Share & Forecast
- 5.2.1. By Technology
- 5.2.2. By Display
- 5.2.3. By Application
- 5.2.4. By Mode of Sales
6. South India Outdoor LED Display Market
- 6.1. Market Size & Forecast, 2019-2029
- 6.1.1. By Value (USD Million)
- 6.2. Market Share & Forecast
- 6.2.1. By Technology
- 6.2.2. By Display
- 6.2.3. By Application
- 6.2.4. By Mode of Sales
7. East India Outdoor LED Display Market
- 7.1. Market Size & Forecast, 2019-2029
- 7.1.1. By Value (USD Million)
- 7.2. Market Share & Forecast
- 7.2.1. By Technology
- 7.2.2. By Display
- 7.2.3. By Application
- 7.2.4. By Mode of Sales
8. West India Outdoor LED Display Market
- 8.1. Market Size & Forecast, 2019-2029
- 8.1.1. By Value (USD Million)
- 8.2. Market Share & Forecast
- 8.2.1. By Technology
- 8.2.2. By Display
- 8.2.3. By Application
- 8.2.4. By Mode of Sales
9. Competitive Landscape
- 9.1. List of Key Players and Their Offerings
- 9.2. India Outdoor LED Display Company Market Share Analysis, 2022
- 9.3. Competitive Benchmarking, By Operating Parameters
- 9.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
10. Impact of Covid-19 on India Outdoor LED Display Market
11. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
- 11.1. Samsung Electronics
- 11.2. Sony Corporation
- 11.3. LG Electronics
- 11.4. Daktronics
- 11.5. Barco
- 11.6. Panasonic Corporation
- 11.7. Absen
- 11.8. Leyard
- 11.9. Unilumin
- 11.10. Other Prominent Players
12. Key Strategic Recommendations
13. Research Methodology
- 13.1. Qualitative Research
- 13.1.1. Primary & Secondary Research
- 13.2. Quantitative Research
- 13.3. Market Breakdown & Data Triangulation
- 13.3.1. Secondary Research
- 13.3.2. Primary Research
- 13.4. Breakdown of Primary Research Respondents, By Region
- 13.5. Assumptions & Limitations
*Financial information of case of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List of Figures
- Figure 1 India Outdoor LED Display Segmentation
- Figure 2 India Outdoor LED Display Market Value Chain Analysis
- Figure 3 Company Market Share Analysis, 2022
- Figure 4 India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Figure 5 India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Figure 6 India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Figure 7 India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Figure 8 India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Figure 9 North India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Figure 10 North India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Figure 11 North India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Figure 12 North India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Figure 13 North India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Figure 14 South India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Figure 15 South India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Figure 16 South India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Figure 17 South India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Figure 18 South India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Figure 19 East India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Figure 20 East India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Figure 21 East India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Figure 22 East India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Figure 23 East India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Figure 24 West India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Figure 25 West India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Figure 26 West India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Figure 27 West India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Figure 28 West India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
List of Tables
- Table 1 India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Table 2 India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Table 3 India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Table 4 India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Table 5 India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Table 6 North India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Table 7 North India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Table 8 North India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Table 9 North India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Table 10 North India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Table 11 South India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Table 12 South India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Table 13 South India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Table 14 South India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Table 15 South India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Table 16 East India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Table 17 East India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Table 18 East India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Table 19 East India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Table 20 East India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Table 21 West India Outdoor LED Display Market Size, By Value (USD Million), 2019-2029
- Table 22 West India Outdoor LED Display Market Share, By Technology, By Value, 2019-2029
- Table 23 West India Outdoor LED Display Market Share, By Display, By Value, 2019-2029
- Table 24 West India Outdoor LED Display Market Share, By Application, By Value, 2019-2029
- Table 25 West India Outdoor LED Display Market Share, By Mode of Sales, By Value, 2019-2029
- Table 26 Samsung Electronics Company Overview
- Table 27 Samsung Electronics Financial Overview
- Table 28 Sony Corporation Company Overview
- Table 29 Sony Corporation Financial Overview
- Table 30 LG Electronics Company Overview
- Table 31 LG Electronics Financial Overview
- Table 32 Daktronics Company Overview
- Table 33 Daktronics Financial Overview
- Table 34 Barco Company Overview
- Table 35 Barco Financial Overview
- Table 36 Panasonic Corporation Company Overview
- Table 37 Panasonic Corporation Financial Overview
- Table 38 Absen Company Overview
- Table 39 Absen Financial Overview
- Table 40 Leyard Company Overview
- Table 41 Leyard Financial Overview
- Table 42 Unilumin Company Overview
- Table 43 Unilumin Financial Overview
- Table 44 Other Prominent Players Company Overview
- Table 45 Other Prominent Players Financial Overview
