PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1555493
PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1555493
Precision Farming Software Market size was valued at USD 1,565.87 Million in 2023, expanding at a CAGR of 13.26% from 2024 to 2032.
Precision farming software encompasses digital tools and platforms that significantly improve agricultural efficiency by leveraging data-driven insights. These software solutions enable farmers to optimize crop yields, minimize waste, and make informed decisions by analyzing a wide range of data sources, including satellite imagery, soil sensors, weather conditions, and machinery telemetry. By integrating and processing this data, precision farming software provides actionable intelligence to enhance farming practices and resource management.
Precision Farming Software Market- Market Dynamics
Rise in average farm size, farm labor shortage and sustainable farming practices to propel market demand
The global agricultural sector has been facing a significant decline in farm labor availability, with World Bank data showcasing an 18% drop in agricultural employment over the past decade. Over the last ten years, farmers have consistently struggled with labor shortages across various farm operations, leading to an increasing reliance on precision farming technologies for more efficient resource management.
In the United States, the trend of increasing average farm sizes has continued, with the average farm size growing from 445 acres in 2021 to 446 acres in 2022, and further to 447 acres in 2023. The consistent increase in average farm size over these years indicates a trend of farm consolidation, with fewer but larger farms. This trend is aligned with the ongoing decline in the total number of farms, as smaller farms are absorbed into larger operations, further emphasizing the need for precision farming technologies to manage these larger, more complex farm operations efficiently.
As climate change impacts agricultural productivity, there is a growing need for sustainable farming practices that reduce environmental impact. Precision farming software enables more efficient use of water, fertilizers, and pesticides, reducing greenhouse gas emissions and conserving resources.
Precision Farming Software Market- Key Insights
As per the analysis shared by our research analyst, the global market is estimated to grow annually at a CAGR of around 13.26% over the forecast period (2024-2032)
Based on technology segmentation, guidance system technology was predicted to show maximum market share in the year 2023
Based on deployment model segmentation, on-premise was predicted to show maximum market share in the year 2023
Based on application segmentation, yield monitoring was the leading type in 2023
On the basis of region, North America was the leading revenue generator in 2023
The Global Precision Farming Software Market is segmented on the basis of Technology, Deployment Model, Service, Application and Region.
The weather tracking and forecasting segment is expected to grow at more than CAGR of 17% during the forecast period. Advances in sensors enhance weather forecasting accuracy, and the integration of machine learning and advanced data analytics has further improved forecast reliability, contributing to the market's expansion.
The market is divided into two categories based on deployment model: on-premise and cloud-based. The on-premise deployment segment of precision agriculture software had the largest market share owing to its benefits in data control, security, and customization. By installing software directly on local servers and systems, farmers and agricultural enterprises gain full control over their data, enhancing security and reducing the risk of breaches compared to cloud-based solutions. Additionally, on-premise systems offer greater flexibility in customization to meet specific operational needs and integrate seamlessly with existing infrastructure. This model is specifically beneficial for managing sensitive agricultural data and ensuring robust performance in complex farming environments, contributing to its dominant market position.
Precision Farming Software Market- Geographical Insights
Geographically, this market is widespread into the regions of North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa. These regions are further divided as per the nations bringing business. The Asia Pacific region is projected to experience substantial growth during the forecast period, with an anticipated CAGR of over 15% from 2024 to 2032.
Developing countries like India, Sri Lanka, and Nigeria are actively promoting modern precision farming technologies through various government initiatives to enhance agricultural productivity. Additionally, a trade agreement between China and Israel, signed in September 2017, valued at USD 300 million, aims to facilitate the export of environmentally-friendly Israeli technology to China. Furthermore, an effective administrative framework is helping farmers acquire essential knowledge on the proper use and maintenance of precision farming equipment.
The precision farming market is highly fragmented, featuring numerous small and medium-sized companies alongside major players like AGCO Corporation, IBM, John Deere, Bayer CropScience AG, and Fairport Farm Software. Intense competition stems from constant R&D, new product launches, partnerships, and geographic expansion. The market is growing moderately, with significant innovation driven by advanced technologies such as Wi-Fi, Zigbee, and RF, integrated with sensors and cameras.
Leading companies are focusing on collaborations to enhance their offerings and expand their reach, addressing evolving challenges and farmer demands. Some of the primary techniques used by corporations to strengthen their reach and expand their market share include new product launches, distribution network development, R&D spending, and mergers and acquisitions. For instance, in May 2023, AgEagle Aerial Systems Inc., a global provider of agriculture technology solutions, announced a new two-year supply agreement with Wingtra AG. This agreement will ensure the secure supply of RedEdge-P sensor kits, which will be integrated with WingtraOne VTOL drones.
In September 2023, Trimble establish a joint venture (JV) with AGCO, aiming to lead the mixed fleet precision agriculture market with advanced smart farming and autonomy solutions. Under the agreement, Trimble will transfer its precision agriculture business (excluding certain GNSS and guidance technologies) to the JV, while AGCO will contribute its JCA Technologies division, known for its expertise in autonomous agricultural software and electronic systems.
In July 2023, Deere & Company has acquired Smart Apply, Inc., a precision spraying equipment firm. Smart Apply's Intelligent Spray Control System enhances air-blast sprayers used in orchards and vineyards, reducing chemical runoff by up to 93% and airborne drift by up to 87%. The system, which integrates LiDAR technology for precise spraying, helps growers minimize chemical and water use while optimizing crop yields and sustainability. This acquisition strengthens Deere's commitment to advanced agricultural solutions, building on their partnership with Smart Apply since 2020.