PUBLISHER: Allied Market Research | PRODUCT CODE: 1513336
PUBLISHER: Allied Market Research | PRODUCT CODE: 1513336
The global automotive artificial intelligence market size was valued at $13.8 billion in 2022, and is projected to reach $405.3 billion by 2032, growing at a CAGR of 40.7% from 2023 to 2032.
Automotive artificial intelligence refers to the use of AI technology in automobiles to increase various aspects of the automobile system, including efficiency, safety, convenience, and to improve the overall driving experience. The automotive industry has witnessed the advent of artificial intelligence and is among the major industries that uses AI to augment and mimic the action of humans. Furthermore, emergence of modern automobile functions such as advanced driver assistance system (ADAS), adaptive cruise control (ACC), blind spot alert, autonomous driving, predictive maintenance, intelligent traffic management, and surge in demand for convenient features attract automotive manufacturers toward AI.
The automotive artificial intelligence market growth is driven by surge in demand for autonomous vehicles, growth in high-speed internet & 5G technology, and rise in demand for enhanced user experience & convenience features. However, factors such as a rise in security and privacy concerns and a stringent regulatory landscape are anticipated to hinder the market growth rate. Furthermore, the increase in demand for premium vehicles and growth in connected vehicle technology are forecasted to provide lucrative growth market growth opportunities.
In recent years, autonomous vehicles have gained popularity due to various additional features it offers such as self-driving, automatic parking, and a variety of other features. Autonomous vehicles minimize human efforts and make driving safer and more convenient. Moreover, major global companies such as Nvidia Corporation, Intel Corporation, and Tesla, Inc., have invested heavily in R&D for the development of the technology.
For instance, the Tesla, Inc. autopilot system has features such as keeping the vehicle within a lane while driving, auto changing the lanes whenever required, and self-parking, which is one of the most advanced systems available in the market currently. Moreover, autonomous vehicles are anticipated to reduce human intervention and are of vital importance in industries that have a shortage of manpower, especially in the transportation and logistics sector. This, in turn, is expected to drive the growth of the automotive artificial intelligence market.
Autonomous vehicles have made vehicle driving for consumers safe and convenient. However, there are certain threats that are faced by the manufacturers that are related to security and privacy concerns such as safety of personal data, cyber-attacks, and data breaches.
For instance, on May 12, 2023, Toyota Motor Corporation announced that due to a human error, the vehicle data of 2.15 million customers in Japan, or approximately the entire customer base that signed up for its primary cloud service platforms since 2012, had been publicly available. The data included vehicle location as well as identification numbers of vehicle devices. These types of instances of intruding on a customer's privacy are some of the major restraints in the market.
Furthermore, the demand for premium luxury vehicles is driven by a rise in global standards of living and increase in disposable income among people. It is evident that the premium automobile market has seen an increase in sales recently, and as the majority of premium cars on the road now are equipped with artificial intelligence technology, there is an enormous amount of opportunity for expansion in artificial intelligence in the automotive market. The largest manufacturers of luxury automobiles include General Motors, BMW, Honda Motor Co., Ltd., Tesla, Inc., and others are continuously focusing on development of the technology to enhance AI features in their products.
The automotive artificial intelligence market is segmented on the basis of component, technology, application, and region. On the basis of component, the market is divided into hardware, software, and services. On the basis of technology, the market is classified into machine learning & deep learning, computer vision, natural language processing, and others. By application, the global market is segregated into semi-autonomous and autonomous. On the basis of the region, the market has been analyzed across North America, Europe, Asia-Pacific, and Latin America and Middle East and Africa.
The key companies profiled in the report include Nvidia Corporation, Alphabet Inc., Intel Corporation, IBM, Microsoft Corporation, BMW AG, Uber Technologies, Inc., Tesla, Inc., Toyota Motor Corporation, AB Volvo
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