PUBLISHER: Allied Market Research | PRODUCT CODE: 1414701
PUBLISHER: Allied Market Research | PRODUCT CODE: 1414701
According to a new report published by Allied Market Research, titled, "Mobile Banking Market," The mobile banking market was valued at $1.5 billion in 2022, and is estimated to reach $7 billion by 2032, growing at a CAGR of 16.8% from 2023 to 2032.
The key factors that drive the growth of the mobile banking market include growth in awareness about personal finance management and increased smartphone penetration. Increase in awareness of personal finance led to an increase in personal finance literacy. People are understanding budgeting, investing, saving, and managing debt with the help of mobile banking. As a result, consumers are making informed decisions about their finances with the help of mobile banking. In addition, increase in demand for convenient banking services is considered as an important factor to boost the mobile banking market. Mobile banking allows users to check their account balances, review transactions, or make payments at any time of day. This flexibility aligns with the busy and often non-standard schedules of modern consumers. Moreover, mobile banking services are designed to save time. With a few taps on their smartphones, users can complete tasks that might have taken much longer through traditional banking channels. However, rise in security and privacy concerns are major factors that hamper the growth of the mobile banking market. Mobile banking accounts contain a wealth of personal and financial information. The concern of identity theft is a significant concern, as a security breach could potentially expose individuals to fraudulent activities, leading them to reconsider using mobile banking for sensitive transactions. Contrarily, the market also offers growth opportunities to the key players in the market. The integration of advanced technologies presents significant opportunities for the mobile banking industry. AI and machine learning could revolutionize mobile banking. This technology is used for personalized financial advice, predictive analytics, risk assessment and fraud detection. AI-powered chatbots and virtual assistants provide real-time customer support and help users to better manage finances.
The mobile banking market is segmented on the basis of transaction, platform, and region. On the basis of transaction, it is categorized into consumer-to-consumer, and consumer-to-business. On the basis of platform, it is classified into android, iOS, and others. On the basis of region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The report analyzes the profiles of key players operating in the mobile banking market such as
1) American Express Company, Bank of America Corporation, BNP Paribas, Capital One, Citigroup Inc., JPMorgan Chase & Co., Mitsubishi UFJ Financial Group, Inc., UBS, HSBC Holdings plc, and Wells Fargo & Company. These players have adopted various strategies to increase their market penetration and strengthen their position in the mobile banking market.
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