PUBLISHER: Allied Market Research | PRODUCT CODE: 1266381
PUBLISHER: Allied Market Research | PRODUCT CODE: 1266381
The frozen yogurt market was valued at $10,407.8 million in 2021, and is projected to reach $17,114.1 million by 2031, registering a CAGR of 5.2% from 2022 to 2031.
The rising popularity of low-fat, low-sugar desserts will propel the frozen yoghurt market. Furthermore, rising demand for refreshing ice cream alternatives by children and rising consumer health awareness are some macroeconomic factors that are positively impacting the global frozen yogurt market. Numerous consumers are increasingly looking for cost-effective frozen sweet-based treats that provide medicinal benefits, taste good and provide a healthy eating experience. As a result of this shift in dessert consumption habits, sales of frozen yogurt have exploded all over the globe. Additionally, the presence of probiotics in frozen yogurts aids weight loss by balancing the friendly bacteria in the digestive system and creating a sweet tooth consumer base.
Milk and milk products commonly consist of a sugar called lactose which is digested by lactase enzyme in the human body. Lactase deficiency and lactose malabsorption can lead to a condition called lactose intolerance among people. The symptoms include bloating, diarrhea, and gas after consumption milk or milk products. As per the National Library of Medicine (NLM), around 65% of the global human population has a decreased ability to digest lactose after infancy. Thus, people suffering from lactose intolerance look for the dairy products with lower or no lactose content in yogurt. Probiotics-based yogurt consists of live active cultures, which aid in digestion of lactose and lower lactose content. Greek yogurt is mostly recommended for lactose intolerant people as it is strained multiple times for whey removal, giving it creamy taste and lower lactose content of 4 grams per 6-ounce container. Many players manufacture Greek yogurt including Yoplait, Dannon, Chobani, and Oikos. These factors indicate that the lower or no lactose content of yogurt promote the growth of the global frozen yogurt market.
Increasing demand for frozen yogurt specialty stores following the self-serve model offers growth opportunities to key players in the frozen yogurt market. The self-serve stores offer consumers complete autonomy to choose frozen yogurt flavors, quantity, and toppings. Consumers can choose which types of frozen yogurt to eat based on their dietary needs and taste preferences. Consumers are charged by the weight of their selection, which is the key factor in the rising popularity of the self-serve model. Several frozen yogurt manufacturers are opening their self-serve specialty stores to increase their customer base.
Retail industry includes companies and individuals involved in selling finished products and goods to end- users. Low unemployment rate and stable electricity prices in the U.S. have led to the growth of the U.S. retail market. Wide range of skim yogurt and related products are vended through various retail channels such as hypermarkets, supermarkets, convenience stores, discounters, forecourt retailers, and grocery stores. Internet retailing, discounters, and convenience stores are the fastest growing retailers in the yogurt industry. These stores act as a global marketing tool, which assist in building an impressive premium image and increase brand exposure of wide variety of skim yogurt products. Hence, retail market expansion is a significant factor driving the global skim yogurt market. Costco, Target Corporation, Walmart, and Menchie's are some of the retailers present in the frozen yogurt industry.
Moreover, rise in consciousness regarding healthy lifestyle adoption and the preference for staying fit has raised consumer indulgence in skim yogurt products. Moreover, the increase in prevalence of chronic lifestyles diseases worldwide has further boosted the growth of the market. Furthermore, skim yogurt has nearly every nutrient needed by the human body, and is considered as an effective food for achieving flat abs and weight loss. It is rich in calcium, vitamins, and trace minerals such as phosphorus, magnesium, & potassium. Moreover, consumption of skim yogurt helps in enhancing immune system and protects the body from a variety of infections. frozen yogurt effectively fights against respiratory issues like common cold, flu & even cancer and gastrointestinal infections. Hence, diversified health benefits associated with skim yogurt further boost the market growth.
The frozen yogurt market has been segmented on the basis of nature, flavor, distribution channel, and region. By nature, the market is divided into organic and conventional. By flavor, the market is fragmented into mango, chocolate, strawberry, and others. By distribution channel, the market is categorized into hypermarket/supermarket, specialty stores, pharmacies, online sales channel, and others. By distribution channel, the market is classified into hypermarket/supermarket, specialty stores, convenience stores, online sales channel, and others. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
By nature, the conventional segment held major share in the market, and is projected to remain dominant during the forecast period. Conventional frozen yogurt is prepared from various flavors, fruits, sweeteners, thickeners, additives, and stabilizers. The major demand for conventional frozen yogurt is from the commercial segment owing to the bulk requirement at lower prices.
By flavor, the chocolate segment held the major share in the market in 2021. Chocolate flavor is the most widely used and hence it is the most preferred flavor among consumers of all age groups globally. Strawberry segment witnessed major growth rate during the forecast period. It has been the most preferred choice of flavored yogurt among consumer due to fresh color, characteristic sweet taste, and smooth texture.
By distribution channel, the hypermarket/supermarket accounted for the highest market share in 2021 and is expected to grow at a significant CAGR during the forecast period. Frozen flavor yogurt is widely purchased by the consumers through hypermarket/supermarket in bulk volumes. With the shift toward the need for different types of yogurt that are rich in flavor, the hypermarket/supermarket makes available the yogurt which is manufactured in different countries. With the development of town to cities and cities to hyper cities, the trend of hypermarket/supermarkets is increasing. Thus, frozen yogurt manufacturers have larger opportunities to sell their products and meet the demand of the consumers due to large population visiting the supermarket.
By region, Europe held the major share in the market in 2021. Increase in frozen yogurt product distribution chains and broadening consumer demand for organic frozen yogurt are some additional factors supplementing the growth of the Europe frozen yogurt market. Moreover, increase in consciousness regarding healthy lifestyle adoption and the preference to stay fit has raised consumer indulgence in frozen yogurt products in this region.
Companies operating in the North American frozen yogurt market are innovating new products to sustain in the competitive market. They launch new products to expand their business operations across different countries in this region and increase their customer base. High spending capabilities of individuals due to increased disposable income, and economic stability are some of the major driving factors for the growth of the North America frozen yogurt market. In addition, change in lifestyle of individuals also contributes to the increased sales of frozen yogurt in North America.
Major companies have adopted agreement, product launch, expansion, and merger strategies to sustain the intense market competition. The key players profiled in the report Chr. Hansen Holding, Yakult Honsha Co., Ltd, Nestle, DuPont, MORINAGA & CO., LTD, BioGaia AB, Protexin, Arla food Amba, Britannia Industries LTD, Chobani LLC, Danone, General Mills, Lactalis Corporation, Saputo INC, and Gujarat Cooperative Milk Marketing.